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What is the role of a real estate broker?

#Real estate broker

Last update : 2023-02-27 10:03:31

Real estate brokers are the first professionals that come to mind for anyone contemplating undertaking a real estate project. Whether you want to buy or sell, if you work with a real estate broker, you will surely come out on top.

It goes without saying that the real estate broker is a recognized and indispensable expert in their field. But are you familiar with the multiple roles they play in real estate transactions? If not, then this article is for you. Today, let's take a look at the multiple roles and responsibilities of real estate specialists.

Real estate brokers help you with your real estate project

Real estate brokers: key players in the field of real estate

Quite simply, real estate brokers are professionals you hire to accompany you and guide you during the process of selling or buying a property. Working under the direction of the Organisme d'autoréglementation du courtage immobilier du Québec (OACIQ), real estate brokers, as we have mentioned many times in previous articles, are specialists in their field, wearing many hats.

During the long and complex process of buying or selling a property, they play several roles such as that of an advisor, an intermediary, a negotiator, an administrator, as well as a market expert. Let's see what that means.

Real estate brokers are advisors

First of all, real estate brokers are excellent advisors. Indeed, and as we mentioned earlier, they are there to accompany and guide you through the many steps of a real estate transaction in an objective way. Supporting you from start to finish, your real estate broker will listen to you, understand your needs, answer all your questions, and guide you through any decisions you have to make.

Are you the seller?

When selling your property, it is quite normal to have a lot of questions throughout the process.

  • What price should you list your property for?
  • Should you hire a home staging expert?
  • Should you accept the first offer you get?
  • What if you receive a bad inspection report?

These are just some of the many questions that may come to mind. What could be better than an expert in the field to enlighten you and help you find the answer to your questions?

Are you the buyer?

When you want to buy a property, you may have a clear idea of your dream home.  In practice, the reality of this can sometimes be different. Your real estate broker is there to advise you and guide you in your decisions. To do this, they provide you with all the information that could be useful to you so that you are able to make informed decisions.

Real estate brokers are intermediaries between people involved in the transaction

Real estate brokers are intermediaries

Your real estate broker, in their various functions, also plays an intermediary role. They facilitate communication between all parties involved. To this end, they do everything possible to ensure that any real estate transaction progresses quickly and smoothly.

Are you the seller?

The sale of a property requires a great deal of organization. To ensure the smooth running of the transaction, it is necessary to carefully and punctually coordinate the various steps. To do this, your real estate broker, in their role as intermediary, ensures that they:

  • Faithfully represent you throughout the transaction;
  • Qualify potential buyers in advance;
  • Refer you to trusted professionals, etc.

Are you the buyer?

While exciting, the process of buying a property can be quite stressful. In order to improve and facilitate their clients' experience, real estate brokers take care of most of the tasks at hand. In this regard, your real estate broker acts as an intermediary between you, the seller, the seller's broker and the various professionals involved in the real estate transaction.

Real estate brokers are negotiators

Whether you are selling or buying a property, your real estate broker must have your best interests at heart. Thanks to their extensive knowledge of the market, as well as their professional training, your real estate broker will be a skilled negotiator. At each stage of the real estate transaction, they represent and defend your interests by negotiating on your behalf.

Are you buying or selling?

Your real estate broker will work with you closely to defend your interests. During real estate transactions, they will negotiate carefully with the different parties involved in order to get you the best sale or purchase price, as well as the best possible terms.

A real estate agent also takes care of administrative tasks

Real estate broker are administrators

Although you may only see part of the work they do, real estate brokers also take care of all the related and administrative tasks involved in real estate transactions. Marketing, organization of appointments, management of calls and emails, drafting of contracts, market research, property searching, supervision of transactions... they make every effort to ensure that your real estate transaction runs as smoothly and as quickly as possible.

Are you the seller?

When you sell your property, your broker must market it. It goes without saying that marketing is no small task. Indeed, a lot of preparation work must be done before a property is ready to be officially put up for sale. To do this, your real estate broker will have to:

  • Write a description of your property;
  • Make sure that good photographs that truthfully depict your home are taken;
  • Conduct a market survey to ensure that the selling price is adequate;
  • Develop a marketing strategy;
  • Promote your property on various platforms, etc.

Are you the buyer?

Working continuously behind the scenes, your real estate broker will take care of all the administrative tasks related to the purchase in order to facilitate your experience. Indeed, they:

  • Conduct property searches for you;
  • Schedule appointments for visits;
  • Draft and revise legal documents, etc.

Brokers are real estate market experts

Real estate brokers are market experts

It is important to note that it is through their extensive knowledge of the real estate field and their constant quest for new knowledge that real estate brokers are able to take on these many roles.

In fact, they have a duty to keep abreast of real estate news in order to be able to offer a quality, professional and ethical service to all of their clients. With this in mind, real estate brokers are experts who evolve in parallel with the real estate field.

Are you the seller?

Did you know that through their wealth of knowledge, training and experience, real estate brokers are able to assess the market value of your property? They can thus help you to establish the sale price of your property.

Are you the buyer?

When searching for and buying a property, your real estate broker's expertise is just as important. With an expert like a real estate broker at your side, you are sure to receive quality service and find the perfect home for you.

Keep learning about real estate brokers with these articles:

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